Hello, I am Ivan Kan
Chief Marketing Officer
Ivan Kan is a digital strategist, entrepreneur, and investor known for his leadership in the Web3 and growth marketing space.
Work experience
More than a decade leading growth marketing, product marketing, and brand for high‑growth startups and Web3 companies. Ivan has built data‑driven go‑to‑market programs spanning paid, owned, and earned channels across global markets.
He drives measurable acquisition and retention through performance marketing, lifecycle automation, partnerships, community, content, and PR—aligning marketing with revenue, product adoption, and ecosystem expansion.
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Led multi‑channel GTM delivering step‑change user and revenue growth.
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Built growth engine: performance, SEO/content, lifecycle, and analytics.
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Launched strategic partnerships and community programs for Web3 adoption.
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Scaled brand and communications across global markets and audiences.
Professional skills
Expertise across growth strategy, performance, partnerships, and brand communications with a strong analytics and experimentation mindset.
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Growth Strategy & GTM
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Performance & Lifecycle Marketing
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Partnerships & Ecosystem
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Brand & Communications